--- title: Transform or Die Webinar Highlights --- ![Title transform or die 2](https://info.channelassist.com/hubfs/Webinar/Title%20transform%20or%20die%202.png "Title transform or die 2") Personalized channel engagement and program automation are the lifeblood of revenue growth and staying relevant with your channel reps and partners. Learn how leading companies transform their engagement strategies by creating new digital journeys through gamification, dynamic incentives and community building to capitalize on the evolving customer-oriented channel ecosystem. Watch the highlights from our latest Webinar! # The Channel Then and Now [![webinarthumb1](https://info.channelassist.com/hs-fs/hubfs/Webinar/webinarthumb1.png?width=250&height=132&name=webinarthumb1.png "webinarthumb1")](https://channelassist.wistia.com/medias/72sjhnjc9w) ## The Channel Then [![complexgtmthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/complexgtmthumb.png?width=250&height=132&name=complexgtmthumb.png "complexgtmthumb")](https://channelassist.wistia.com/medias/xy8ilovdtm) ## Complex GTM Ecosystem [![b2bexpectations](https://info.channelassist.com/hs-fs/hubfs/Webinar/b2bexpectations.png?width=250&height=132&name=b2bexpectations.png "b2bexpectations")](https://channelassist.wistia.com/medias/6moacf0qaw) ## B2B Expectations in B2B [![trichannelthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/trichannelthumb.png?width=250&height=132&name=trichannelthumb.png "trichannelthumb")](https://channelassist.wistia.com/medias/i3phu0lfb7) ## Trifurcated Channel [![laerthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/laerthumb.png?width=250&height=132&name=laerthumb.png "laerthumb")](https://channelassist.wistia.com/medias/ledyg9owxe) ## Channel LAER Strategy [![personalizationthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/personalizationthumb.png?width=250&height=132&name=personalizationthumb.png "personalizationthumb")](https://channelassist.wistia.com/medias/znt0y2unh8) ## Personalization [![subscriptionthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/subscriptionthumb.png?width=250&height=132&name=subscriptionthumb.png "subscriptionthumb")](https://channelassist.wistia.com/medias/5nn0orjwpt) ## Subscription Channel [![biggestchangechannel](https://info.channelassist.com/hs-fs/hubfs/biggestchangechannel.png?width=250&height=132&name=biggestchangechannel.png "biggestchangechannel")](https://channelassist.wistia.com/medias/2a8q89lj2r) ## The Biggest Change # Where we are going [![revenue composition](https://info.channelassist.com/hs-fs/hubfs/Webinar/revenue%20composition.png?width=250&height=132&name=revenue%20composition.png "revenue composition")](https://channelassist.wistia.com/medias/frxzcsxffe) ## Revenue Composition [![changingbehaviorsthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/changingbehaviorsthumb.png?width=250&height=132&name=changingbehaviorsthumb.png "changingbehaviorsthumb")](https://channelassist.wistia.com/medias/9bor7hgymf) ## Changing Behaviors [![running dymaic](https://info.channelassist.com/hs-fs/hubfs/Webinar/running%20dymaic.png?width=250&height=132&name=running%20dymaic.png "running dymaic")](https://channelassist.wistia.com/medias/fa4hg5o1es) ## Running Dynamic Promotions [![changinexpectationsthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/changinexpectationsthumb.png?width=250&height=132&name=changinexpectationsthumb.png "changinexpectationsthumb")](https://channelassist.wistia.com/medias/br9n9ejkpa) ## Changing Expectations [![managingchangethumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/managingchangethumb.png?width=250&height=132&name=managingchangethumb.png "managingchangethumb")](https://channelassist.wistia.com/medias/sv0comxdg1) ## Managing Change [![evaluatingincentivesthumb](https://info.channelassist.com/hs-fs/hubfs/Webinar/evaluatingincentivesthumb.png?width=250&height=132&name=evaluatingincentivesthumb.png "evaluatingincentivesthumb")](https://channelassist.wistia.com/medias/tuvv9g836p) ## Evaluating Incentives # Dynamic Promotions [![dynamic promotions](https://info.channelassist.com/hs-fs/hubfs/dynamic%20promotions.png?width=250&height=132&name=dynamic%20promotions.png "dynamic promotions")](https://channelassist.wistia.com/medias/87jm89h1t6) ## Dynamic Promotions Explained [![motivating the long tail](https://info.channelassist.com/hs-fs/hubfs/motivating%20the%20long%20tail.png?width=250&height=132&name=motivating%20the%20long%20tail.png "motivating the long tail")](https://channelassist.wistia.com/medias/idrtqey2de) ## Motivating the Long Tail [![microtraining](https://info.channelassist.com/hs-fs/hubfs/microtraining.png?width=250&height=132&name=microtraining.png "microtraining")](https://channelassist.wistia.com/medias/ycbqulien5) ## Micro Training # Personalization and Gamification [![personalized and gamified](https://info.channelassist.com/hs-fs/hubfs/Webinar/personalized%20and%20gamified.png?width=250&height=132&name=personalized%20and%20gamified.png "personalized and gamified")](https://channelassist.wistia.com/medias/3lyrnq1og3) ## Personalization and Gamification [![leader boards](https://info.channelassist.com/hs-fs/hubfs/Webinar/leader%20boards.png?width=250&height=132&name=leader%20boards.png "leader boards")](https://channelassist.wistia.com/medias/i5nl7qegfd) ## Leader Boards [![flexible rewards](https://info.channelassist.com/hs-fs/hubfs/Webinar/flexible%20rewards.png?width=250&height=132&name=flexible%20rewards.png "flexible rewards")](https://channelassist.wistia.com/medias/perz5l4oe5) ## Flexible Rewards # Customer Success [![client sucess](https://info.channelassist.com/hs-fs/hubfs/Webinar/client%20sucess.png?width=250&height=132&name=client%20sucess.png "client sucess")](https://channelassist.wistia.com/medias/u1cn03poyk) ## Customer Success Story [![why channelassist](https://info.channelassist.com/hs-fs/hubfs/Webinar/why%20channelassist.png?width=250&height=132&name=why%20channelassist.png "why channelassist")](https://channelassist.wistia.com/medias/di32h5wm4x) ## Why ChannelAssist # Q&A [![incenting long term vs short term](https://info.channelassist.com/hs-fs/hubfs/Webinar/incenting%20long%20term%20vs%20short%20term.png?width=250&height=132&name=incenting%20long%20term%20vs%20short%20term.png "incenting long term vs short term")](https://channelassist.wistia.com/medias/s9j4rc72e5) ## Incenting Long Term Vs Short Term [![dospiffswork](https://info.channelassist.com/hs-fs/hubfs/Webinar/dospiffswork.png?width=250&height=132&name=dospiffswork.png "dospiffswork")](https://channelassist.wistia.com/medias/gabkv0ym4r) ## Do SPIFFS Work? [![partner advisoryboard](https://info.channelassist.com/hs-fs/hubfs/Webinar/partner%20advisoryboard.png?width=250&height=132&name=partner%20advisoryboard.png "partner advisoryboard")](https://channelassist.wistia.com/medias/hx30n8079a) ## Partner Advisory Board [![gettingbuyin](https://info.channelassist.com/hs-fs/hubfs/Webinar/gettingbuyin.png?width=250&height=132&name=gettingbuyin.png "gettingbuyin")](https://channelassist.wistia.com/medias/5eatyb4hbw) ## Getting Buy In [![the future of incentives](https://info.channelassist.com/hs-fs/hubfs/Webinar/the%20future%20of%20incentives.png?width=250&height=132&name=the%20future%20of%20incentives.png "the future of incentives")](https://channelassist.wistia.com/medias/3duvfg3ggt) ## The Future of Incentives [![aretiersstillrelevant](https://info.channelassist.com/hs-fs/hubfs/Webinar/aretiersstillrelevant.png?width=250&height=132&name=aretiersstillrelevant.png "aretiersstillrelevant")](https://channelassist.wistia.com/medias/5p9wap2c43) ## Are Tiers Still Relevant? [![greatestlesson](https://info.channelassist.com/hs-fs/hubfs/Webinar/greatestlesson.png?width=250&height=132&name=greatestlesson.png "greatestlesson")](https://channelassist.wistia.com/medias/towyqz8rbq) ## Greatest Lesson Ever Learn # Watch the Full Webinar! ![](https://fast.wistia.com/embed/medias/179s26mgc9/swatch)   Sign up for our newsletter to get insights, invites to our webinar, news and more! ## Team Member Name ** ![team-member](https://cdn2.hubspot.net/hubfs/5377389/theme/images/stock-images/team-member-1.png) Team member bio information.